Leo Messi - The New Speed of Light - adidas Football
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Leo Messi -- The New Speed of Light. Light Up The Pitch in the new adizero F50 Messi boot -- get them here: http://a.did.as/12HRaLM.
The
New Speed of Light captures the footballing genius of Leo Messi like
you've never seen before. Exploring the moves that make him the best in
the world in intricate detail through the use of light.
The film
captures and analyzes Leo's movement, to reveal the secret of his
movement on the pitch as well as highlight the light in motion design of
the new adizero F50 Messi boot he'll wear for the first part of the
season. To do this, Leo wore a custom-made LED suit and hood, with
hundreds of individual LED's sewn by hand in to adidas TechFit gear. As
well as 'hacked' adizero F50 Messi boots rigged with the three stripes
in LED and a bespoke, moulded LED football. He was then filmed at 1000
frames per second using a Phantom camera and the resulting footage
treated using a specially developed visual effects technique - creating a
beautiful echo effect and a concert visual aesthetic set to a fitting
electro/dance track by Congorock.
THE NEW SPEED OF LIGHT.
Track: Ivory by Congorock (Bloody Beetroots Remix) - https://itunes.apple.com/gb/album/ivo...
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